Bangin' vegan cakes!
This vibrant London bakery offers world-class vegan cakes and goodies that allow people to have their cake and eat it, guilt-free! They have a simple philosophy of bringing indulgence and healthy living together, making cakes that do not compromise taste or health. Now that's bangin'!
What we did
Brand Positioning
Visual Identity
Design
Tone of Voice
User Experience
Content
Brand heritage
The focus of this experimental project was to give the brand a modern and distinctive facelift, whilst maintaining the key historical elements and instantly recognisable features of the brand.
Fun and direct
The guys behind The Bangin' Little Bakery are a down-to-earth, direct and fun bunch who genuinely love connecting with their customers. It was clear that their branding was to be centered around these values.
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We created a fresh and vibrant brand that showcases their world-class creations with a direct and playful tone of voice. The main wordmark was created by customising a typeface to incorporate the cupcake iconography.
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